What You Should Expect To Discover By Surveying Consumers For Insights

One of the most critical marketing tools is the consumer insights survey. This is a questionnaire that tries to elicit answers about how consumers feel toward products, services, brands, and organizations. If you're planning to work with a consumer insights firm to track some of these questions, you might wonder what you ought to expect. Here are 5 major items that often come from surveys of consumers. Answers to Why Questions [Read More]

3 Tips To Help You Choose The Right Software For Your Pharmacy

The pharmaceutical industry generates a lot of money each day. Pharmacies of all sizes need to be updating their management systems to accommodate the increased demand for medications. Choosing the right software can help you manage your pharmacy more efficiently. It's essential that you start your search for software by evaluating critical areas within your pharmacy where the help of a software program would be beneficial. 1. Consider Customer Support Availability [Read More]

Tips For New Affiliate Marketers

Affiliate marketing can be an excellent way of making either extra money or even starting a new career. However, individuals that do not have much experience with marketing may be unsure as to how they should start with affiliate marketing or the steps that can help them to be successful in their efforts. Be Thoughtful When Creating An Affiliate Marketing Strategy As with other types of business ventures, you will need to have a solid strategy before you start. [Read More]

A Look At The Reasons Storytelling Sells In Digital Marketing

From well-written websites to emotionally provocative brand story videos, many modern-day companies utilize storytelling in their digital marketing strategies, and it is not without reason. With the right story elements in place, you could easily position your brand as more memorable and more sustainable over the long term. Storytelling goes far beyond the typical efforts of showing people what you have to offer and hoping they will see enough value to make a purchase. [Read More]